Episode 211

Online Course Marketing That Works with Tom Libelt from the Smart Brand Marketing Podcast

We discuss online course marketing that works with Tom Libelt from the Smart Brand Marketing Podcast in this episode of LMScast with Chris Badgett of LifterLMS. Tom and Chris dive into various marketing strategies online course creators can use in their business to reach their target audience and add the most value to the lives of their students. Tom is a serial entrepreneur who has a background in the music industry as a Polish rap star and a documentary filmmaker.  He is the founder of the Smart Brand Marketing Podcast where he and his guests share their knowledge and expertise …

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Episode 210

How to Design Programs Around Outcomes, Unlock Flipped Classrooms, and More with Course Launcher Ellen Martin

How to design programs around outcomes, unlock flipped classrooms, and more with course launcher Ellen Martin in this episode of LMScast with Chris Badgett of the LifterLMS team. Ellen and Chris dive into how online course creators should gauge success versus course completion. Ellen has a lot of experience with course creaton, serving course creators, and elearning in general. Ellen noticed a couple of years ago that course completion rates were abysmal, with only 2%-15% completion rates on average. This caused her to question what truly defines a successful course if not competition rates. There are three major types of …

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Episode 209

The Power of Preselling and Freemium with John Turner of SeedProd, a Coming Soon Page and Maintenance Mode Plugin for WordPress

The power of preselling and freemium with John Turner of SeedProd, a coming soon page and maintenance mode plugin for WordPress in this episode of the LMScast podcast with Chris Badgett of the LifterLMS team. Chris and John discuss how you can succeed in niche markets, manage a freemium product model, and much more in this episode. SeedProd is a coming soon, single web page that you can put up when you start setting up your website while it’s under construction. You can use it to collect email addresses and start generating interest for your site. There are also paid …

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Episode 208

Big Niches and Creating an Ecosystem Around Your Tribe with Avery White of Third Person Creative

Big niches and creating an ecosystem around your tribe with Avery White of Third Person Creative in this episode of LMScast with Chris Badgett of LifterLMS. Avery shares his story of how he went from a degree in computer engineering to running an online ecosystem of artists and an education platform online. Avery is living abroad in Thailand and has created a large ecosystem online of artists and creators from all different media formats and forms of expression. Avery is all about delivering value to creatives, so his mission is to let artists and other creators know how they can …

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Episode 207

How to Win with WordPress 5.0 Gutenberg Compatibility with your WordPress Learning Management System LifterLMS

How to win with WordPress 5.0 Gutenberg compatibility with your WordPress learning management system LifterLMS in this episode of the LMScast podcast with LifterLMS founders Chris Badgett and Thomas Levy. Chris and Thomas dive into what you need to know as a course creator about the new page builder for WordPress. Gutenberg has been out for a while as a feature plugin, so you may have seen it pop up on your site. If you are interested in trying out the plugin, you can head over to WordPress.org/Gutenberg and download it for free. For those unfamiliar with it, Gutenberg is …

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Episode 206

Learning From the World’s Biggest Brands, How to Consult, and Scaling Up a Niche Course Subscription Platform with Gary Fox of WP Slide Sync

Learning from the world’s biggest brands, how to consult, and scaling up a niche course subscription platform with Gary Fox of WP Slide Sync in this episode of LMScast with Chris Badgett of LifterLMS. WP Slide Sync is a new way to work with how you embed PowerPoint and video into your WordPress website. It allows your learners to easily navigate your longer video content by clicking on the specific slide they’re looking for and automatically syncing the video to that spot in the presentation. Gary is a course creator for voice-over artists, and you can find his courses on …

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Episode 205

How to Use WordPress Form Plugins with Your Learning Management System Website

We discuss how to use WordPress form plugins with your learning management system website in this episode of the LMScast podcast with Chris Badgett and Ali Mathis of the LifterLMS team. Ali and Chris dive into what some of the differences are between the different forms plugins that integrate with LifterLMS, and what you should consider when choosing which one to use. Previously the only forms plugin LifterLMS could integrate with was Gravity Forms, but there are three new forms integration add-ons for LifterLMS: Formidable Forms, WPForms, and Ninja Forms. Along with these new additions, the Gravity Forms add-on received …

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Episode 204

Marketing Automation and Learning Content Personalization for Course Creators with Spencer Forman from WP Automation Lab

In this episode of the LMScast podcast we discuss marketing automation and learning content personalization for course creators with Spencer Forman from WP Automation Lab. Chris and Spencer dive into how you can use marketing automation tools with your LifterLMS website to engage prospects and increase your conversion rates. Spencer has a lot of experience with marketing automation, and he has been around the tech industry for many years. He has been involved with all kinds of entrepreneurial endeavours, including real estate and software training. Spencer is an advisor to WP Fusion, which is a tool that connects what is …

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Episode 203

How to Launch a Successful Online Course MVP, Generate Multiple Income Streams, and Build a Team with Divi Community Leader David Blackmon of Aspen Grove Studios

How to launch a successful online course MVP, generate multiple income streams, and build a team with Divi community leader David Blackmon of Aspen Grove Studios in this episode of LMScast with Chris Badgett of LifterLMS. David shares his journey from learning WordPress in 2013 to running the successful companies he owns today. David is a course creator and digital product entrepreneur who is a large part of several companies and projects including Aspen Grove Studios, WP the Podcast, Divi Space, and many more. David tells of his experience planning to get a course up in about six weeks, and …

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Episode 202

Productizing SEO Services into a Course, Making Results Focused Courses, and the Need for Website Speed with Brendan Tully

In this episode of LMScast we discuss productizing SEO services into a course, making results focused courses, and the need for website speed with Brendan Tully. Chris and Brendan dive into ways you can optimize your site’s SEO and create educational online content that is approachable, digestible, and actionable for your students. Brendan is an online course creator and expert with WordPress. He runs an SEO and AdWords agency, and they do in-person workshops and training. After noticing many small, local businesses were failing in the same areas of SEO, Brendan decided to make an online course to teach them …

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